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Projects


The Survivor Don't hurt again
Client: Save The Children In Mongolia Project: You are not alone - Don't Hurt Again Date: January 2024 Overview Seattle Brand Agency has been a long-term creative partner of Save the Children Japan in Mongolia, joining forces on multiple campaigns and advocacy projects aimed at protecting children’s rights and well-being. In 2024, the agency successfully implemented the third phase of the campaign “You Are Not Alone,” which focuses on preventing violence and exploitation aga
5 days ago2 min read


Culturally Adorned Mongolia
Client: APU Company Project: Television Commercial for National Naadam Festival Date: June 2025 Overview Seattle Brand Agency, in collaboration with APU Company, produced a special commercial film for the 2025 National Naadam Festival — a remarkable project that seamlessly blended modern marketing creativity with Mongolia’s cherished cultural heritage. Through this production, we aimed to capture the heartfelt spirit of Naadam, the pride of Mongolian sports, and the enduring
5 days ago1 min read


Sengur Brand New Look New Taste
Client: APU Company Brand: Sengur Project: PR Campaign Date: 2025/05-2025/06 Overview The Sengur brand was first produced and launched in August 2007, and now, 18 years later, has successfully embarked on its third rebranding. Although Sengur has long been a favorite among thousands of consumers, the brand aimed to refresh its flavor and design to meet the tastes and expectations of today’s customers. Through this rebranding, the flavor was made smoother, and the packaging’s
Sep 151 min read


Naadam campaign 2024
Client: APU Company Brand: Soyombo, Shiguderi, Aurug & Agar Project: Naadam campaign 2024 Date: 06/2024-2024/7 Overview Sea Agency has been collaborating with APU for several years and successfully executed the 2024 Naadam project. This initiative aimed to promote the consumption of locally produced goods during the Naadam holiday, encouraging consumers to support domestic brands. As part of the project, several well-known brands, including Soyombo, Shiguderi, Aurug and Agar,
Sep 151 min read


Back to school
Client: Jet International School Project: Back to school campaign Date: July 2023 - August 2023 Overview In 2023, Sea Agency collaborated with Jet International School Mongolia to implement a comprehensive back-to-school social campaign. As part of the project, 20 strategically significant content pieces, including photographs, posters, and videos, were created to engage the school community and highlight the energetic atmosphere of the new academic year. Additionally, singer
Sep 151 min read


Baharhalt Mongol Soyloor Goyno
Client: APU Company Project: Television Commercial for Lunar New Year Celebration Date: January 2025 Overview "Baharhalt Mongol Soyloor Goyno" is a project aimed at passing down the cultural significance and traditions of the Lunar New Year—an invaluable part of Mongolia’s intangible heritage—to future generations. As part of this initiative, we featured renowned Mongolian folk singer Altanjargal.B and his family in the promotional video. The inclusion of a well-known artist
Sep 151 min read


Lunar New Year campaign 2025
Client: APU Company Brand: Aurug, Shiguderi, Bluemark, Eden, Kharaa, Agar Project: Lunar New Year campaign Date: 01/2025-2025/2 Sea Agency has been collaborating with APU for several years and successfully executed the 2025 Lunar New Year project. This initiative aimed to promote the consumption of locally produced goods during the Lunar New Year holiday, encouraging consumers to support domestic brands. | Overview As part of the project, several well-known brands, including
Sep 151 min read


150 Years of Good Times
Client: APU Company Brand: Heineken Project: PR Campaign Date: 2023/07-2023/10 Overview Seattle Brand Agency led the PR and media buying strategy for the Heineken 150 Years of Good Times campaign in Mongolia, driving brand visibility and engagement through a comprehensive, data-driven approach. We collaborated with 20 influencers and content creators, executed strategic media placements, and developed exclusive content for an entertainment-focused Instagram account, including
Sep 151 min read
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